Orlando Tech Week
Challenge: Orlando Tech Week 2015 was the first major event hosted by the Orlando Tech Association. OTA is the largest tech meetup group in the Southeast, but they lacked a cohesive brand to differentiate their conference from their monthly pitch event.
Solution: We worked with their limited budget to create a bold, cohesive, print and digital campaign around ‘Tech Takeover’ to stand out from their typical adevertising. The conference was a huge success and is the first of many more to come.
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